food with love
Thermomix©
Recipe App
ABOUT THE PROJECT
For two successful German food bloggers I developed a Thermomix© recipe app. In order to be able to assess and advise on the feasability and profitability of the project I started with doing research and writing a business plan. Next I developed the app concept, created wireframes for the app screens, got up a developers team together, created the final screen designs and developed a concept for the back-office. I managed the app development process in close collaboration with the developers. In order to increase the number of app downloads I created a dedicated landingpage and took care of the newsletter design.
The first few months the app was listed number 1 in the best-selling payed app charts in both the Apple and Google Play store. By now the app has over 150.000 downloads and this number is still increasing every single day.
